Art direction and creative storytelling for La Bonne Brosse over the past three years.

We developed the entire visual narrative that gives the brand its distinctive character, producing all campaign photography and imagery. We redesigned the e-commerce experience on Shopify and, for select brush launches, created immersive activations with bespoke packaging and boutique decor — translating the brand’s personality into every touchpoint.

A coherent and expressive universe, where every visual element contributes to the brand’s signature identity.