we are a creative studio.coherence is our creative principle.

we shape brands trough 360° artistic direction,strategy,identity,storytelling & imagery as one seamless narrative.

we are a creative studio.
coherence is our creative principle.

we shape brands trough 360°
artistic direction,strategy,identity,
storytelling & imagery
as one seamless narrative.

we are a creative studio.coherence is our creative principle.

we are a creative studio.
coherence is our creative principle.

We shape brands through 360° artistic direction, aligning strategy, identity, storytelling and imagery into one seamless narrative.

We shape brands through 360° artistic direction, aligning strategy, identity, storytelling and imagery into one seamless narrative.

ABOUT

ABOUT

TUSERASBEAU

Founded in 2013 by Clémentine Colombel Primault, a graduate of ESAG Penninghen (Paris, 2009), Tu seras beau is an independent creative studio led by a creative couple—united in life and work, Clémentine and Guillaume Primault.


Coherence is our creative principle.
We conceive brands as complete universes, where strategy, identity, artistic direction, storytelling and imagery form a single, seamless narrative. Each element reinforces the whole, ensuring clarity, desirability and long-term consistency across every touchpoint.


Over the years, we have supported brands from initial concept to full expression. We shaped the visual universe of Oh My Cream during a key phase of growth, building a cohesive and distinctive identity. Since 2023, we have also been working with La Bonne Brosse.


Every project is designed to tell a consistent story with lasting impact.

THE

JOURNAL

JOURNAL